The Shark Tank Effect: 1 Month Later
February 8, 2016
My entire life, I’ve wanted to become a successful social entrepreneur. I didn’t just want to start a business that made money, but also one that made impact. That dream began when I co-founded Hungry Harvest in May 2014.
Exactly a month ago today, this dream was showcased in front of 8 million people across the county on Shark Tank. In case you were wondering what kind of effect Shark Tank has on a business, here are some amazing statistics.
EXPANSION
Major Cities we served before Shark Tank:
Washington, Baltimore
Major Cities after Shark Tank:
Washington, Baltimore, Philadelphia, with plans to expand to New York City, Pittsburgh, and Richmond in 2016.
WEB TRAFFIC:
Daily unique visitors pre-Shark Tank: 150
Daily unique visitors post-Shark Tank: 3,000
Unique visitors in the past month: 200,000
EMAILS
Before Shark Tank: 9,000 emails received per month
Jan 8 - Feb 8: 39,000 emails
My personal email box: 3,000 in the past month
PRESS
15 Press pieces leading up to Shark Tank, including:
38 Press pieces after Shark Tank, including:
SOCIAL MEDIA:
Facebook Fans:
Before Shark Tank: 2,700
After Shark Tank: 8,500
Instagram Followers:
Before Shark Tank: 800
After Shark Tank: 1,800
Twitter Followers:
Before Shark Tank: 1,177
After Shark Tank: 2,033
Facebook impressions in the past month: 525,000
Facebook engagement in the past month: 20,000
